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Quality Verses Popularity

“Quality Verses Popularity”
(Do Companies Compare there Product to Art?)


The Lexus, featured in ad in The New Yorker, is known for its quality and style. It rides smooth as if not moving at all. Who is to say that it is a work of art? The Lexus ad portrays the Lexus as a work of art. As you look at the ad the Museum is showing the quality of the car, showing that only fine art is held in this museum and the Lexus company wants you to believe this.
The Lexus Ad represents the Lexus as a form of art in which is strongly expressed throughout this ad provided to readers in the New Yorker Magazine. Many visions were made to compare the Museum to the Lexus car itself. The ad shows certain images to give you a clue that it is in a museum. It’s a dark long hall with pictures on each side of the walls in the ad. Also along the walls of the hall there are picture and if you think about it this is also placed in a Museum. Lexus is known to ride smooth and the f...

Posted by: Angelia Holliday

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