purpose

What makes one life rich in poverty and another unfulfilling in abundance? Why do some organizations thrive in difficult times, while others languish in prosperity? One may also ask: What turns an average student into an outstanding success and a gifted student into a failure?
The answer may be found in the seriousness of purpose. In spite of its appearance as a simple and hackneyed concept, purpose has the potential to affect everything that really matters in life and death. In fact, our survival, both individually and collectively, depends on it.
I can tell you dozens of success stories of mediocre students that became high achievers. In most cases, this transformation occurs when someone ignites a spark in their soul and awakens a sense of purpose.
My research on student retention tells a similar story: Students attending university because of parental pressure or school social life tend to underachieve, whereas students with a clear sense of purpose tend to excel.
Purpose a...