Issues of the Retailing World

Issues of the Retailing World

There are many concerns throughout the retail world. From where to shop, how to shop, what to shop for, and who to do business with, there is constant competition throughout the industry to be the best among consumers and to gain the most success. Many journal articles have been written addressing these concerns. Though they may be somewhat difficult to interpret, they tend to offer research and suggestions in order to overcome obstacles and answer questions. The following is an analysis of the articles I have read dealing with different areas within the retailing world and the issues each area commonly face.

“Retail performance measures for seasonal fashion”,
Journal of Fashion Marketing and Management

Merchandising, also called buying or sourcing, is an important step in the retail industry. Getting merchandise to stores on time, and getting the amounts and types of merchandise correct, is a risky job for a buyer. Often buyers lo...