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Independent Women of the New Age?

It is 21 century now, and we have always said the self-consciousness of women that our society offers to females is more and more awake. However, if we look at the advertisements, which reflect the general thoughts of our society, we will start to wonder does the society actually offer fair self-consciousness to women? As time goes by, the advertisement of each age just proves that women are denied the opportunity to having fair self-consciousness. A good example is that after 1910, most Chinese advertisement agents started taking advantage on a new idea, independent women, by selling their products. However, this independent-woman type of advertisements did not reflect that our society becomes more just to females at all. Instead, these advertisements delivered the wrong concept of being an independent woman to females.
The Figure 1 is an advertisement for Grande, Price, & Co from 1934. From time immemorial, it is very improper for a lady to sit with her legs crossed...

Posted by: Joel Chibota

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