Back to category: Business Limited version - please login or register to view the entire paper. five forces 5 Forces Analysis Barriers to entry (relatively high) * Barriers to entry is HIGH for a new company - Capital-intensive business: working capital - Unproductive land up front - Cost of land, resources, and capital investment * Barriers to entry is LOW for company that is already in the business - Established market * Brand Loyalty : Mondavi brand image is very strong * European labeling and process regulations * U.S. Distribution ... Posted by: Jason Pinsky Limited version - please login or register to view the entire paper. |
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