Busines

Industry Analysis
Cigars


Principle Characteristics
Seasonal Fluctuations
Since Canada is known to have its wonderful long winters we are expecting to have more sales during this time. Reason being, people like to be indoors where it is warm and be to relaxed during the harsh weather conditions. In the summer months however, people tend to spend there time in the outdoors because we have little time to enjoy the weather and everyone wants to take advantage of the warm short months. Therefore sales during this time will not be as good.


Major Participants
Competition
Through research we have found that there are a few cigar lounges in Toronto. T Although there is competition we feel that the cigar smoking market is a vast and lucrative business. There are also cigar retailers exclusively selling cigars; however they have a very small lounge area, not enough to be called a “lounge”. From this, we benefit because...