Back to category: Business Limited version - please login or register to view the entire paper. A critical examination of the central contributions of Michael Porter to the development of management thought University of Canberra Introduction to Management Assignment 2 – Essay A critical examination of the central contributions of Michael Porter to the development of management thought Kylie McAvoy Student ID: 913232 Tutor: Alan Wheeley Tutorial: Tuesday 18:30 – 19:30 A critical examination of the central contributions of Michael Porter to the development of management thought. Michael Porter is the Bishop William Lawrence University Professor at Harvard. He is seen by many as a leading authority on strategic management and competitiveness. Throughout the western world universities, chief executive officers of billion dollar corporations and governments have used his principles on competitive strategy. Porter’s major contribution has been to detail carefully how management can create and sustain a competitive advantage that will achieve profitability above the industry average (Robbins, 1997, p. 260). Evidence of his work in managemen... Posted by: Gina Allred Limited version - please login or register to view the entire paper. |
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