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You Make the Call

Situation 1: Marty Lane’s business purchase decision
Question 1: How would you suggest that Lane find out if he would be happy in this business?
Response:

Lane hasn’t investigated this business that he wants to buy. Without detailed knowledge of the business, Lane is putting himself into an uncertain trap of confusion, and possibly throwing away money. Doing so is enough to make anybody involved to become unhappy.

Lane has not taken into consideration that even this small simple business involves large efforts and dedication to the management of the business. This business does not simply involve driving and delivering bread. To keep the “one man” business running, it involves managing inventory, accounting, taking orders, managing facilities, and keeping / creating customer relationships.

Lane simply expects to maintain the delivery vehicle, collect money, and deliver bread. Lane would be doing more work in this business than taking orders for a greeting ca...

Posted by: Rheannon Androckitis

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