THE USE OF B2B AND SUPPLY CHAIN OF THE AUTOMOBILE INDUSTRY

THE USE OF B2B AND SUPPLY CHAIN OF THE AUTOMOBILE INDUSTRY


INTRODUCTION

The globalization and consolidation of the world’s automotive industry is having a profound effect on relationships between OEMs (Original Equipment Manufacturers) and suppliers in business-to-business relations. In the vanguard of these changes are the Big Three American automakers - Daimler Chrysler, Ford and General Motors. The most vital part in this chain, today more than ever before, is the customer, because they are the people who purchase goods that keep businesses profitable. However, profit is no longer entirely the focus.
The process of the supply chain for one of the world’s largest manufacturers is a long process that includes model design, supplier, mass production, research, engineering laboratories, covisint, styling, testing, preparation for production, manufacturing, along with sales and service in developing a vehicle. Daimler Chrysler, General Motors and Ford put this into effect...