SWOT

SWOT Analysis Strengths§ Complete product line§ Good reputation§ Customer loyalty § Employees’ creativity§ High quality products§ Excellent post-sale services§ Experienced management team Weaknesses§ Unfamiliarity with foreign markets§ Lack of exporting experience § Lack of foreign trained employees§ Small market share in the U.S. Opportunities§ International Expansion § Innovative R&D § Penetrating unsaturated markets of Japan, Canada, and Mexico§ Developing online interactions with customers in Japan, Canada, and Mexico Threa...