Strategy - prescriptive and emergent schools - Mintzberg

There are many paradigms on the origin of strategy. Critically evaluate the various schools of thought that exist in both the prescriptive and emergent schools.
Use a specific organisational example to critically evaluate the key characteristics of each. – Mintzberg model of 10


This report will attempt to analyse strategy, using Mintzbergs 10 schools of thought relating to strategy. Organisations will be used to demonstrate the various schools and to critically evaluate each one.
Strategies exist at a number of levels in an organisation; individuals may have a strategy to get where they want to be in their careers as well as the organisational strategy. Johnson G et al (1999) states that there are at least three levels of strategy:

· Corporate strategy
· Business unit strategy
· Operational strategy

‘Corporate strategy is concerned with the overall purpose and scope of the organisation to meet the expectations of owners or major stakeholders and add v...