Southern Home Developers Case

Southern Home Developers

1. List the company¡¦s strengths and weaknesses:

Southern Home Developers is a small manufactured home producer located in rural Arkansas. The list below outlines the primary strengths and weaknesses:

Strengths:
„X Southern Home Developers has a competitive advantage of providing a low price and short turn around for new home consumers.
„X The owner, Bill Thompson, has several years of experience in the modular/mobile home industry and in new business start-ups.
„X Southern Home Developers has a low number of staff, seven in all, who are cross-trained in all aspects of the production and construction phases.
„X Southern Home Developers has a proven track record of meeting a four week delivery on a standardized modular home.
„X Southern Home Developers is fully diversified in the value chain and relies on few, if any, other suppliers to meet their customer¡¦s needs.
„X Southern Home Developers is in a g...