SHOULDICE HOSPITAL

Two letter airline code to remind people that an SQ flight is not just an ordinary flight., it’s a quality flight.


SQ culture – to Protect SIA’s culture , which was a hybrid of East and Wast cultures.
Combination of lots of communication and not suffering from a language barrier.


They expect loyalty to the company and the country. They don’t give seniority a lot of value. People move up according to performance .Singapore in general operates on meritocracy.

Staff Training

The Crew remembered the names of Raffles and First class passengers at boarding and learnt to spot who anted to chat and who wanted to be left alone.
They were to be Customer champions.

Profit Sharing Plans – A sizeable part of al...