Product Vs. Service

What would you rather market, a pure product or a pure service?

I definitely would rather market a pure product versus a pure service.

Why?

In the U.S., a doctor, a stockbroker and a lawyer typically are held in a high esteem due to their profession and potential for wealth creation.

However, in Europe these service professionals don’t come close to the high regard that the manager of factory. That is because in both Europe and Japan the people understand the power of making a product. That factory creates good paying jobs not only for it’s employees, but also it’s material supplies, its service providers, etc.

When a factory shuts down this can be an economic disaster for the local economy.

Here is an excerpt for the L.A. Times:

Importance of manufacturing
Average manufacturing job pays $25,000 more than the average service job
Upward mobility for unde...