Online Travel Brokers vs. Brick & Mortar Travel Agency

With the takeoff of E-Commerce everyday more goods and services are offered over the Internet. One of the services that is now being offered on the World Wide Web is booking your travel plans. There are several different sites that offer special deals for holiday travel or just for college students looking to go somewhere. The formation of these online travel brokers is really bringing the travel industry’s business to the Internet instead of the traditional travel agency stores. Some of the major online travel brokers are: www.priceline.com, www.expedia.com, and www.sta.com.
When you visit the Priceline web page the homepage offers deals from airline tickets, hotel rooms, and rental cars. It also tells you that you can save up to 40% on airline tickets in 15 minutes. Being able to find deals in a short period of time is what the consumers are looking for and that is the reason why Priceline strives itself to being able to find you prices in 15 minutes. Once you enter i...