NO ESCAPE FROM FAST FOOD

Fast food, the type of food changed our lives. It’s fast, it’s easy to prepare, it’s easy to eat, and it’s cheap. It’s for everyone. It’s for the poor and the non-poor. It’s for students, for managers, for actors, for factory workers, for criminals, for priests… today it seems like fast food was always around and it is not possible to imagine a world without fast food. Even countries like Japan, which has a traditional diet of rice, fish, vegetables and soy products, accepted fast food into their worlds. The biggest help of this growing is advertisement. Fast food advertisements are mainly focusing on television, magazines, billboards and Internet. One of the most powerful ways of advertising fast food is product placement.
Product Placement is a term defined as “the practice of integrating specific products and brands into filmed entertainment.” Product placement was always evolved into the billion-dollar market of Hollywood. As the costs keep increasing for prod...