nature of organisations

Organisations have to develop a strategic plan by creating a mission statement, establish their goals and business values, develop strategies to carry out their goals and values and then develop specific action plans to implement each of the strategies set. Finally these have to be communicated to all staff in order for them to be implemented.


MISSION STATEMENT

The mission statement outlines the direction that an organisation intends to follow and briefly summarises the reasoning and values that lie behind it.

The purpose of a mission statement is to communicate to all stakeholders inside and outwith an organisation what the company stands for and where it is headed.


ORGANISATIONAL GOALS

In order to achieve the desired end results of a mission statement it is essential to set organisational goals. A goal is a future expectation. It is something that an organisation is striving to accomplish. To be effective goals have to be clearly communicated to and understood by a...