mercedes

Mercedes has been the name of the world's most innovative car brand for more than 100 years now. When Daimler-Motoren-Gesellschaft (DMG) delivered its first Mercedes on 22 December 1900 it started a dynamic development culminating in the inception of the global company DaimlerChrysler AG in the late 20th century. Today Mercedes-Benz is the most successful premium brand. Its technical perfection, quality standards, innovative impact and numerous car legends such as the 300 SL Gullwing are unique. The Mercedes star became the most famous symbol of a car brand and is one the world's best known trademarks today.

The invention in the 1880s of the high-speed engine and the automobile enabled Gottlieb Daimler and Karl Benz – independently of one another – to lay the foundations for the motorization of road transport. With the help of financial backers and partners, they both invested their development projects in their own private businesses – in Mannheim, Benz founded the firm Benz...