Managing INNOVATION BEYOND EFFECTIVENESS

This article describes how an organization can

promote or discourage innovation. It depicts how

establishing an environment that procreates new ideas

and implementing them, enables a company to achieve

strategic goals. It states that laying the groundwork

for innovation is the initial stage in creating this

type of environment. It further notes that friction

will be created in the foundation. Therefore,

managing conflicts is the significant part of achieving

the strategic goals.

The article discloses how laying the groundwork is

an instrumental part of innovation. The first hurdle to

cross in innovation is getting past the thought of one

person working alone can generate creativity and

inspiration. In today’s environment, this type of

thought hampers innovation. The article states that

forming teams is a good way of laying the foundation

because highly innovative people w...