Lakewood Chopsticks Exports

1. Is Lakewood Forest Products ready for exports? Using the export-readiness framework developed by the U.S. Department of Commerce and available through various sites such as www.tradeport.org (from “Trade Expert” go to “Getting Started” and finally to “Assess Your Export Readiness”), determine whether Lakewood’s commitment, resources, and product warrant the action they have undertaken.

In 1970s, Bedas Canadian Ltd. had successfully experienced in selling lumber and salmon to countries in the Persian Gulf. The company had opened four offices worldwide at that time. However, the company encountered with the biggest problem in selling its products because of the explosion of the Iran-Iraq war in 1983. The price of lumber decreased rapidly in international market. Most of the trading companies also disappered within this situation. To solve this problem, the company sent its employees to the world market in order to find new markets and business opportunitie...