Identification symptoms and problems on Kodak case

Indicators – Symptoms
-Declined based on 8 key attributes of reputation – quality of products or services; innovativeness; long term investment value; financial soundness; ability to attract, develop, and keep talented people, responsibility to the community and the environment; and wise use of corporate assets
-Fierce competition from Fuji, 3M, Agfa, and others, narrowing Kodak global leadership
-Increasing competition from Polaroid, Berkey Photo, 3M, Agfa and Fuji
-Wrong niche market for high-volume machine (user turned to low-volume photocopiers) – no proper research of consumer preference
-Wrong decision of reducing film price to protect market share
-Neglected to established manufacturing / research facilities in Japan and had no direct control over its sale...