Gender Bias in Childrens Toys

Gender Bias in Children’s Media

As I walked into KB toys my memory as a child all came back to me. When I was little I would have done anything to spend a day in Toys’R’Us. Even if it was just looking! A toy store is like heaven to a little child. So many things to look at and touch. Gender Bias is a big thing now when you walk into a toy store. That’s one of the first things that I noticed. Today there are two main dividers between males and females besides sex that I have noticed. Toys are the biggest things you see gender bias in. Companies are aiming towards young people because young people are easy to mesmerize. There are two main points I would like to talk about. What’s on the outside of the box and whats said in commercials.
First thing I want to go over is how toys are labeled. This was a big thing that stood out to me while I was in the store. Girls’ toys said things like “girls only” or “just for girls”. The words were always written in big...