Ethnocentrism

Ethnocentrism is the feeling that one¡¯s group has a mode of living, values, and patterns of adaptation that are superior to those of other groups. It is coupled with a generalized contempt for members of other groups. Ethnocentrism may manifest itself in attitudes of superiority or sometimes hostility. Violence, discrimination, proselytizing, and verbal aggressiveness are other means whereby ethnocentrism may be expressed. To address the deeper issues involved in ethnocentrism calls for a more explicit definition. In this sense, ethnocentrism can be defined as: making false assumptions about others' ways based on our own limited experience. The key word is assumptions; because we are not even aware that we are being ethnocentric... we don't understand that we don't understand. Ethnocentrism affects individuals, societies, and multinational corporations and all.

Ethnocentrism affects individuals by making us be closed minded individuals that think that our race is the only o...