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DO MULTINATIONALS CORPORATIONS OPERATING IN FOREIGN COUNTRIES HAVE ETHICAL OBLIGATIONS TO THE LOCAL LABOUR FORCE?

DO MULTINATIONALS CORPORATIONS OPERATING IN FOREIGN COUNTRIES HAVE ETHICAL OBLIGATIONS TO THE LOCAL LABOUR FORCE?

“The moral economy is convoked to exist as a resistance of the free market economy: the rise in the price of bread can equilibrate the supply and the demand of bread, but wont resolve the hunger of a nation.” Julio Boltvinik

Nike is one of the most successfully companies in the world, and it has the best market share of all the sports clothes and equipment (tennis shoes, t-shirts, jerseys, pants, backpacks, balls, etc) near 40% of the global market. Their income is much greater than many gross national products of non-developed countries.

Part of their success is based in the way of production so they just focus in the marketing of all the products. According to any publicity book is consider as a ‘mega brand’ because they spend more than US $1000 millions just in this aspect, so their imagotype is well known even if their logotype is not printed.

Oth...

Posted by: Raymon Androckitis

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