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Creating a New Internet Business

Brawny Luggage Inc. began as a single store in a small city in the Atlanta region. They provided their customers with low-priced luggage and with a staff that would guide them in selecting a bag. Today they store has grown regionally due to their efforts to provide their customers with good service. Brawny Luggage now is looking to enter the Internet by establishing a website to expand their market and provide better services to their regional customers.

1. What Internet business model would be appropriate for Brawny Luggage Inc. to follow in creating a website
The Brawny Luggage Inc. website would follow the Virtual Storefront business model. Brawny would sell physical goods online aside from selling them in a physical storefront and or retail outlet.
The goods would be purchased with a credit card or online check (other methods of payments will have to be evaluated.) After the transaction is approved the product would be shipped directly to the customer. The Brawny Luggage I...

Posted by: Alexander Bartfield

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