comparing film trailers shrek and final fantasy

Comparing the 2 film trailers ‘Shrek’ and ‘Final Fantasy’

SECTION ONE

Film trailers are 1 of the main ways that film-makers advertise their film. In this essay I will look at the different techniques that film trailers use to persuade viewers to go and see the film at the cinema. To do this I will look at 2 trailers for different films that seek to appeal to different types of cinema-goers. The films are Shrek and Final Fantasy. Shrek is aimed at children because it is a fairytale comedy & Final Fantasy is aimed at all Sci-fi fans.

Images
The colours used in the trailer for Shrek are bright & bold, this gives the impression it is made primarily for kids, as kids enjoy bright and bold colours.
The style of animation is 3D computer enhanced graphics, but still retains the cartoon style. The impression this creates is that it is intended for kids.
In comparison, the colours used in Final Fantasy are dark, dull & dingy and the animation style is more realistic...